The logotype cutout is a unique design element derived from the Atlas Copco logotype. Four enlarged cutouts are carefully selected and cropped from the logotype to create a visually appealing graphical element. It can be used either as a filled or as a simple stroke outline, in various ways, such as a placeholder for images, backgrounds, section dividers, or even to create special layouts for your collateral.
Note: Do not recreate or rotate the logotype cutouts. Use them exactly as provided.
Color variants
The logotype cutouts can only be used in primary colors or any of the provided gradient options.
Usage for image placement
Image in cutout
The highlighted area is designated as a placeholder for images to ensure optimal visibility. The image’s focal point should be centered within this specified area.
Dont's
Do not use images in ways that distort proportions, crop out objects, or cut off people.
Do not rotate
Do not flip
Do not use crop cutout beyond recognition
Do not distort cutout (squeeze/stretch)
Usage
Social media post
Certificate
Brochure