Gradients are used to create visual depth for larger colored areas across various designs. However, the primary background color should be white. Keep the gradient within the tints and shades of the primary colors. The gradient should transition in the reading order, following a 45-degree angle—starting at 4% in the top-left corner, transitioning to 48% in the middle, and ending at 98% in the bottom-right corner. This ensures optimal readability.
Note: DO NOT modify the shades of the gradient or mix it with other colors.
Usage
Brochure
Social media post
Web banner